Red & Chrome Veyron Hypes Heart Health Awareness
Owned by Barrett-Jackson’s Craig Jackson, Bugatti Veyron 16.4 is more about sending messages than showing off.
The 2018 SEMA Show brought some of the country’s most incredible machines to Las Vegas, and some certainly stood out more than others, like this red and chrome Bugatti Veyron 16.4, which is owned by none other than Barrett-Jackson CEO Craig Jackson.
The wrap makes the Veyron more amazing than usual, but it’s the message it has to share that’s more important. In a partnership with the American Heart Association, Barrett-Jackson is using the Veyron to promote its Driven Hearts campaign, aimed to bring awareness to the AHA and its mission to promote heart health.
“Of all the cars in my collection, this Bugatti is one of my favorites to drive,” Jackson said. “I’m thrilled it’s been used so effectively to promote our important Driven Hearts campaign for the American Heart Association.”
The Veyron is quite the stunner. May it be the only thing that causes hearts to pause during its time in Sin City.
Photos for 6SpeedOnline by Jake Stumph
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