My 2013 will be delivered during the last week of July, so mine will be one of the few 2013 non-Beetle Sports.

 

Yep, the VW takeover is serious; I heard they're going to meet the new sales objective by renaming the 911 Carrera to the 911 Coleoptera!

ChuckJ

 

If I get a '13 C2S, I am thinking of putting a VW logo instead. Wonder if that option will be more or less then the PORSCHE lettering?

 

IMHO the entire VW takeover has been blown out of proportion. If you dig deep enough you'd be surprised who owns whom.
BMW = Rolls
VW = Bugatti & Bentley & Lambo...
Jag = Tata (seriously!!)

I have no doubt that the brand and identity will be left well alone..

 

That is the case for many industry, 911 will be fine, but I am sure we will see more product down the road

 

Agree. If Porsche has to get owned by anyone, VW is fine with me. Lots of heritage here and a good understanding for what the Porsche name means. We could have done a lot worse....

 

You guys realize thats its the same family owning each other here - its not like they were not in cooperation together long before this"merger".

 

Chill everyone, 911 will stay 911

 

I think even with the current build numbers it's impossible to think of Porsche as niche or low volume. They are a mass auto builder.

In contrast Aston Martin, I'm told, have made fewer than 44,000 cars in total!! That's every car they have ever made.

Being smaller has helped them stay more focused so no useful cup holders, no SUV etc. basically they have to be more niche in order to stay in business. Porsche under VW will have the opposite problem.

VW will likely keep them just above Audi and below Lambo.

 

Aston Martin continue to expand their products line up, there are plenty of inventory in every AM dealer relative to the volume they produced. Maybe it is the economy, maybe it is the single clutch sport-shift. ; D

 

It will be interesting to see how Porsche responds to Corporate VW. Could be good and bad. Porsche enjoys the highest margins in the industry but the volume demands may put pressure on quality. On the other hand greater resources and economies of scale may help keep costs down. Will we get higher quality at lower prices?

 

VW has always owned Porsche indirectly. 911 is based off the Beetle, The Cayenne share with Tourag, etc. The issue is that Porsche is making cheap cars that will dilute the brand.....

 

To the original topic, I will throw in some anectdotal evidence: In the summer, I spend my weekends in the Hamptons with plenty of New Yorkers who are way more successful than I will ever be. And it's not a shy crowd when it comes to flaunting wealth, especially through automobiles -- 911's are a dime a dozen, 458s and Bentley's left and right etc. (Also some amazing classic cars -- McLaren F1, 550 Spyder etc -- parked curbside).

I have yet to see A SINGLE OTHER 991 out there and we're almost in August. Maybe it's because the cabs didn't arrive until just before summer or maybe it's because New Yorker's seem to favor the 4WD 911's but if you ask me something is up...

 

They're probably buying the Ferrari 458; It's the best sports car out there. On top of that, when you drive it off the lot, it goes up $80K+ in value.

 

"With a plus of 42.8 per cent the 911 was the model series with the highest growth rate in the first half-year of 2012, followed by the Panamera (+30.6 %) and the Cayenne, whose sales rose by 24.7 per cent. With the Boxster, which celebrated its world premiere at the Geneva Motor Show in March 2012 and has been on the market since April, Porsche has every reason to delight in a striking customer interest and a strong increase in orders. The largest single market in the time period from early January to end of June 2012 was the United States; Porsche sold 16,864 vehicles there. On the second largest market, in China, sales rose by around 38 per cent to 15,638 units. Yet Porsche was very successful on the German market as well, with a growth of almost 24 per cent to 8,335 vehicles."

http://www.porsche.com/usa/aboutpors...&id=2012-07-27