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Aston Martin's Egyptian Influence

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Old 01-28-2012, 03:06 PM
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Aston Martin's Egyptian Influence

For those who might have missed it, the Winter 2011 issue of the Aston Martin magazine, page 42 has a discussion of the Origin of the Aston Martin Badge.

Excerpted from the Article (and see the attached picture).
"As a founding member of the Aston Martin Owners Club, SCH 'Sammy' Davis , famous as one of the foremost racing drivers of the 1920s and 1930s, originally designed the emblem upon which today's Aston Martin badge is based. His interest in Egyptology saw him take the shape and pattern of a Scarab beetle as his inspiration in 1932. The finish of the badge was silver for the outline, while the 'ribs' of the wing were filled with cream enamel and the name Aston Martin, in silver letters, was framed centrally within the wings and set on a black bakground."
 
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Last edited by dicktahoe; 01-28-2012 at 05:36 PM. Reason: spelling correction
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Old 01-29-2012, 10:33 AM
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I always noticed how the Aston logo resembled an Egyptian glyph.
 
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Old 01-29-2012, 09:14 PM
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Interesting... I just thought they were wings like in relation to flight, airforce, birds etc...etc... No idea it came from scarab! That is one cool beetle... Ounce for ounce one of the strongest living things on earth!
 
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Old 02-03-2012, 09:01 AM
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The Scarab beetle was worshipped by the ancient Egyptians as an embodiment of the god Khepri. It was a religious symbol that represented re-birth--much like the Phoenix. Pendants made to resemble Scarab beetles were normally worn by Egyptian Kings and Queens as a symbol of their wealth and power. We wear our "Scarb" on the hood and trunk-lids of our Astons.
 
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Old 02-03-2012, 09:06 AM
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I wonder if all other brands with a logo displaying two wings on the sides think the same
 
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Old 02-04-2012, 05:38 PM
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Thanks for that, good info
 
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Old 01-05-2013, 12:21 PM
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Now that we enter the 100 year anniversary

And Aston has a logo to Celebrate 100-years, here's some info on how the Original Aston Logo came about.
 
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